Razer
Razer approached us to help them with perhaps their biggest gaming model release yet: the Razer Blade Pro. Our challenge was to inspire fans, create buzz and generate excitement through a digital launch campaign.
The Razer Blade Pro 17-desktop power made mobile. Experience performance that's pushed to the edge with our latest and most powerful Blade: http://rzr.to/bla...
We created this video to announce, create teasers and ultimately build intrigue leading up to the release of the Razer Blade Pro.
The results were millions of impressions, thousands of shares and one of their most successful product launches to date.
